Porsche gives a face to its new strategy with the Mission S
Manhattan as a backdrop
The chosen setting was no coincidence, either. Porsche unveiled its new prototype on a pier in Queens, with the Manhattan skyline as a backdrop--evoking a historic photograph of the 550 Spyder taken in New York in 1953. More than seven decades later, the brand once again draws upon one of its most iconic sports cars to forge a connection between its past and the path it intends to follow in the years ahead.
PORSCHE
Porsche gives a face to its new strategy with the Mission S
