Ariana Grande signs with new management deal after parting ways with Scooter Braun


The singer officially joins forces with Brandon Creed's Good World Management, who also represent Demi Lovato and Troye Sivan

Ariana Grande attends Billboard's 13th Annual Women in Music gala in New York in December 2018.
Grande attends Billboard's 13th Annual Women in Music gala.SHUTTERSTOCK

Ariana Grande officially has a new manager in Brandon Creed.

Months after parting ways with Scooter Braun's SB projects, the Yours Truly singer is now under Creed's recently launched Good World Management — which also reps Demi Lovato and Troye Sivan, among others.

"[Ariana] likes that [Brandon] understands her on a different level and between acting and music, she has a lot coming up and is excited to have found a new support system to help her execute her plans," revealed a source close to the situation to Billboard.

"She wants the focus to be her art and he puts her artistry and vision before anything else," added another source. "He is the perfect person to help her execute her visions for this next chapter of her life and career."

The 7 Rings hitmaker has been back in the recording studio with Max Martin working on the follow-up to her 2020 album Positions, and has also been busy filming the two-part Wicked movie adaptation.

The SAG-AFTRA strike offered her time to fit in some studio time. "Her priority has been Glinda [her character in Wicked] for the past two years, and still is, as they haven't finished the film," told an insider to The New York Post's Page Six column.

Ariana was recently asked if she had a title for her next studio outing, to which she replied: "Let me make it first!"

Earlier this year, the 30-year-old singer responded after a batch of unheard material leaked online and admitted it's "impossible to keep things" from her passionate fanbase.

In a R.E.M. Beauty video, she said: "You guys have heard every bad song and b******* demo that I've ever made. Hilarious. It's impossible to keep things from you. You gotta take some swings and misses."

Later in the video, the Dangerous Woman hitmaker was asked if there were "any secrets soon to come". "Hmm... no secrets. I'm all out of secrets. You've stolen all my unreleased music, it's horrible [laughs]," she replied.

Back in February, Ariana made her return to music on The Weeknd's Die For You remix as she teamed up with her friend and collaborator on the new version of his 2016 track from the album Starboy.